“ Don’t try to visualize the great mass audience. There is no such audience—every reader is a different person. ”
- William Zinsser- Copy
“ Write about small, selfcontained incidents that are still vivid in your memory. If you remember them, it's because they contain a larger truth that your readers will recognize in their own lives. Think small and you'll wind up finding the big themes in your family saga. ”
- William Zinsser- Copy
“ I almost always urge people to write in the first person. Writing is an act of ego and you might as well admit it. ”
- William Zinsser- Copy
“ Don’t try to visualize the great mass audience. There is no such audience—every reader is a different person. ”
- William Zinsser- Copy
“ Hard writing makes easy reading. Easy writing makes hard reading. ”
- William Zinsser- Copy
- 2.9K
“ Four basic premises of writing: clarity, brevity, simplicity, and humanity. ”
- William Zinsser- Copy
- 2.9K
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 1.4K
“ Four basic premises of writing: clarity, brevity, simplicity, and humanity. ”
- William Zinsser- Copy
- 462
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 2.6K
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 1.7K
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 2.5K
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 504
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 1.6K
“ Hard writing makes easy reading. Easy writing makes hard reading. ”
- William Zinsser- Copy
- 1.3K
“ Hard writing makes easy reading. Easy writing makes hard reading. ”
- William Zinsser- Copy
- 3.3K
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 3.1K
“ Hard writing makes easy reading. Easy writing makes hard reading. ”
- William Zinsser- Copy
- 1.7K
“ Hard writing makes easy reading. Easy writing makes hard reading. ”
- William Zinsser- Copy
- 453
“ Four basic premises of writing: clarity, brevity, simplicity, and humanity. ”
- William Zinsser- Copy
- 3.4K
“ Clutter is the disease of American writing. We are a society strangling in unnecessary words, circular constructions, pompous frills and meaningless jargon. ”
- William Zinsser- Copy
- 1.9K
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